Success Secret #1: Learn to Position Yourself
What's positioning?
It's a marketing technique used by every successful marketer, guru, personality, and successsful business on the planet.
And, it can be used by any network marketer. In fact, your company and the big dogs within your company use this technique everyday to
build their businesses.
Okay, okay...but what is ist?
Positioning is simply this:
Defining you target market and what they're looking for and placing yourself and your product in the pathway of their search
Defining your target market is easy.
To do this you need to understand your product and its benefits. Now figure out what particular group of people are looking for those benefits
and where they're looking. The Internet? Magazines? You bet.
Next, use the tools of marketing (the phone, the Internet, etc...) to "place" yourself (position yourself) in between your target market and
the benefits they are seeking.
Can I give you an example?
Let's say you're marketing a weight loss product. Your target market consists of people who are looking to lose weight. All you do
is place yourself and your product infront of those people.
The key is to target the people who are already looking for the benefits your product delivers.
The Dream Team training course will show you how to do this regardless of what you're marketing.
Weight Loss
General Health Products
Legal Services
Identity Theft Protection
Vacations
Telecomm
Learning marketing techniques like positioning will help you grow your busines.
In future installments of this E-Course I will discuss some incredible tools you can use right now to position yourself infront of your target
market.
Stay tuned.
To YOUR success,
Jeff Weissman
|